April 22, 2007

{     Lomography.com     }    

Rarely have I had the chance to not just experience art but create art with just the push of a button. With the revival of an old line, Lomography.com has done just that by reawakening the world to their line of Lomographic cameras. Lomography.com isn’t just about buying cameras, but is a focal website where people can also share their art with the rest of the world. What makes Lomographic photos different? How did this craze begin? Believe it or not, it all started in the 80’s from our comrades in Russia where the catch phrase, “Don’t think, just shoot.” referred to catching a moment in life with your Lomo camera.

In the era of digital photography, we’ve all lost that sense of thrill that comes with wondering what the finished product will look like. With a Lomo camera, you never know what you’re going to get, you just know it will be something to take your breath away. The Lomographic cameras work by taking an image and adding “characteristics such as over-saturated colors, off-kilter exposure, blurring..” to make for a unique snapshot. Is this a camera you will want for crystal clarity and high definition frames? No. Is this the camera you should keep on you to capture those every day moments that slip through the cracks? Yes.

Before you continue be aware of the “10 Rules of Lomography” :
1. Take your LOMO everywhere you go and whenever you go.
2. Use it any time - day or night.
3. Lomography is not an interference in your life, but a part of it.
4. Shoot from the hip.
5. Approach the objects of your lomographic desire as close as possible.
6. Don't think.
7. Be fast.
8. You don't have to know beforehand what you've captured on film.
9. You don't have to know afterwards, either.
10. Don't worry about the rules.

Lomographic cameras come in a variety of edgy twists, but nothing beats the LOMO LC-A +. As a standard base Lomo camera, channelling the spirit of the original Lomo LC-A, it “...shares the same brilliant multicoated Minitar 1 32/2.8 lens (made by LOMO PLC of Russia), compact & robust metal body, zone focusing, auto-exposure, and flash hotshoe. On top of that, it now offers a Multiple Exposure switch, expanded film ISO setting to 1600, and a cable release thread.” The LOMO LC-A+ is only available at Lomography.com.

Overall, the LOMO LC-A+ is not a cheap buy, totaling in around two-hundred and fifty bucks for the standard package, but for the person who can often be heard muttering “I wish I had my camera.” this is a worthwhile buy. I can guarantee while every picture won’t be an award winner, the ones that catch your fancy will be certain to be treasured for a lifetime.

Check out Lomography.com...

And Check out My Lomo Pics...