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April 2, 2007

{     Nixon     }    

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The first words that come to mind when someone says Nixon are “I am not a crook.” The difference between that Nixon and this one are infinitely clear when you read the “mission statement” on the brand’s homepage: “We make the little shit better. The stuff you have that isn't noticed first, but can't be ignored. We pay attention to it. We argue about it. We work day and night to make the little shit as good as it can be, so when you wear it, you feel like you've got a leg up on the rest of the world. We believe that you deserve a lot of respect. When you choose to wear a watch, or select a wallet to hold your hard earned cash, or want to put the final touch on your steez, you deserve to have something that reflects your entire package.”

I can summarize a little by saying, it’s not about who wears it, but how you wear it. Nixon goes all out with their products, especially their watches. I was fortunate enough to get my hands on one of their men’s watches code named the “Metal Dork.” It’s a retro chic watch with an elastic metal band. It definitely adds a bit of a statement to your wardrobe. It’s functional, it’s got it’s quirks...like it talks (for instance, it has 3 alarm voices; the first being Tony Hawk’s rendition of James Brown singing “Get up-a! Get on up!”, the second a woman’s voice longingly says “Call me.”, and the third, Saxon Boucher, screams “Hey idiot!”) Sure, it’s not quite K.I.T.T., but then what is. The watch does have it’s drawbacks, those being as a man any elastic band will be likely to snatch a few hairs on your wrist. The second, the dim numbers on the display. In the same breath however, it is hard to complain about a watch with a dim display when at the touch of a button it reads the time aloud.

Still, that being said, Nixon has more then some hawt watches. They’ve got an expanded line of sweet clothes and accessories. I just got their First Class Bi-Fold, which as a wallet itself carries a hefty price tag. Still, it earns it’s bounty. This wallet is definitely the first to amaze me by being both sleek and exceptionally functional. My biggest gripe with my wallets, aside from the lack of cash filling it, is that after I shove my cards, license, and various other mystical amulets, my wallet is usually ready to bust at the seams. Somehow Nixon has made a wallet that can hold all your crap, but still remain slim enough for your front pocket. I’ve asked whether it contains a small black hole that essentially shrinks the wallet, but they have yet to confirm (or deny) this accusation.

All in all, Nixon is a brand I’d deem worth the cash. They’re not going to break the bank, but they’ll still deliver the style and appeal you’re shooting for. Drop by their site and have a lookie-loo, and I can guarantee you’ll find something you’ll like.


Check out Nixon...


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